SM wins 3 Xiamen New Business Awards

On the evening of Aug.10 2016, SM City Xiamen was recognized as “2016 Xiamen New Business Landmark Awards – the Most Popular Shopping Center”, and Xiamen Lifestyle Center was awarded “2016 Xiamen New Business Landmark Awards – the Most Stylish High-class Shopping Center” by Xiamen Press Media Group. And Assistant Vice President of SM China Operations Mr. Ronald Allan Brosas was honored “2016 Xiamen New Business Pioneer” for his contributions to the development and transformation of Xiamen new businesses. The award ceremony “Searching for Xiamen New Business Landmarks of Year 2016” was held during the Xiamen New Business Summit on Aug.10th.



“2016 Xiamen New Business Landmark Awards” were selected during the activity “Searching for Xiamen New Business Landmarks of Year 2016”.  The selection was to recognize landmark shopping centers that led the business trend of Xiamen region, and that provided a fashionable, healthy, environmental and sustainable lifestyle for the citizens while satisfying the various requirements of consumers. SM City Xiamen and Xiamen SM Lifestyle Center won the awards depending on their excellent market performance and services in Xiamen.

“Searching for Xiamen New Business Landmarks of Year 2016” activity was organized by Xiamen Press Media Group with the cooperation of Xiamen Commerce Bureau and the School of Management of Xiamen University. The 2-month selection caught a wide attention in the industry and attracted over 20 Xiamen shopping centers. 6 shopping centers won the 2016 Xiamen New Business Landmark Awards and 2016 Xiamen Most Anticipated Business Landmark Awards, and 3 shopping center executives won Xiamen New Business Pioneer award.


About Xiamen Press Media Group
Xiamen Press Media Group, founded on June 18, 2016, is a coalition of all the commercial resources of Xiamen Daily(founded in 1949) and its system. Its business scope includes media operation, integrated marketing, convention and tourism, cultural creative, media e-commerce, education and training, and equity investment etc.
Xiamen Press Media Group has formed a three-dimensional all-media communications system consisting newspaper, magazine, outdoors LED, Wechat, Weibo, APP, and online audio & video etc. Among its system, Xiamen Daily is listed as “China Top 100 Newspapers”; its new media communications is one of the 50 most influential ones in China, and the top 1 in Fujian province. Besides, Xiamen Evening is also listed as “China Top 30 City Evening Newspapers”.
SM City Xiamen
SM City Xiamen was the first China project for SM Group. After more than 10 years of operations, SM's "one-stop "customer experience, which incorporates shopping, dining, entertainment and leisure, has instituted a popular lifestyle fashion in the city, making itself the leading shopping mall in Xiamen attracting over 500,000 shoppers a day. SM City Xiamen will keep developing itself to lead the city fashion and life experience in the future.
Opening Date: December 13, 2001
GFA: about 126,000 square meters
Parking Slots: more than 1,500
Floors: 6 levels (1 level underground and 5 levels above ground)
Xiamen SM Lifestyle Center
Xiamen SM Lifestyle Center, the first lifestyle shopping center in Fujian province, introduced the Lifestyle Mall concept to the area. It focuses on middle to high end market targeting at emerging middle class, white-collar professionals and young fashion conscious families.
Designed by the famous Arquitectonica company in the US, the overall structure of SM Lifestyle Center is composed of three modern buildings, the Topaz, Ruby and Sapphire.
SM Lifestyle Center pays more attention to consumers' spiritual pursuits in various lifestyles to ensure that every one will find the lifestyle customized for them.
Opening Date: October 30, 2009
GFA: about 110,000 square meters
Parking slots: more than 1,000
Floors: 5 levels
About Mr. Ronald Allan Brosas


Mr. Ronald Allan Brosas joined SM in 1994. He is currently the Assistant Vice President of SM China Operations. During his 22 years’ service at SM, he has conducted the strategic opening of multiple prominent SM malls including SM Mall of Asia and SM China malls in Chengdu, Suzhou, Chongqing and Zibo. He began taking charge of SM China shopping center operations since 2009, during which he has made tremendous contributions to SM’s steady and sound growth in China, making SM Xiamen the primary shopping destination of customers in Xiamen and its neighboring regions.

Mr. Allan Brosas has carried out a consistently prudent style in the strategic development of SM China. He focuses on services and customer experience. In recent years, he has been leading SM China’s transformation from one-stop shopping centers to Lifestyle Centers that introduce new lifestyles to consumers by increasing the percentage of dining, entertainment and service businesses and experiential brands. He also attaches great importance to environmental protection, for which he initiated the building integrated photovoltaics at 3 shopping malls in Xiamen and Jinjiang.

Friday, August 12, 2016