The awarding ceremony was held on September 22, 2014 in Beijing. Mall China highly recognized SM Prime’s expertise in shopping mall development and operations as well as its brand competitiveness. It said that SM Prime’s shopping malls have demonstrated “beyond-standard capabilities in infrastructure optimization, brand selection and distribution, attentive customer services, and innovative culture.”
This is the second win in Year 2014 for SM Prime after garnering two Mall China Awards on April 7.
“With the dramatic growth of the business and the challenges of rising e-commerce, we will stick to the SM philosophy of consistent endeavor on the brand, culture, service and innovation,” Allan Brosas, AVP Operations of SM China said. He reiterated how important it is to ensure a good customer experience, and to put ourselves into the customers’ shoes and create a perfect shopping experience for them.
Established in 2002, Mall China is the first non-profit organization in Mainland China catering to China’s retail property sector. It is likewise the largest shopping center retail organization in China. It has 700 corporate members of investors, developers, operators, retailers and relevant service agencies.
Mall China established the Golden Mall Awards to promote the best malls and encourage enterprises which have made outstanding contributions to the development of the shopping mall industry. Golden Mall Awards recognize and evaluate recent opening or under-construction projects.
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SM City Xiamen/SM Lifestyle Center won the Mall China Golden Mall Awards 2014 City Advancement Award. Receiving the award on behalf of SM is Mr. Allan Brosas, AVP Operations of SM China (fourth from left).
SM City Chengdu Chenghua won the Mall China Golden Mall Awards 2014 Community Shopping Center Award. Receiving the award on behalf of SM is Mr. Allan Brosas, AVP Operations of SM China (second from left).
SM City Chonqing Yubei won the Mall China Golden Mall Awards 2014 Regional Shopping Center Award. Receiving the award on behalf of SM is Mr. Allan Brosas, AVP Operations of SM China (fourth from left).
About SM Prime in China
SM Group was founded by Mr. Henry Sy, Sr. Since entering the Chinese market, the SM Group through SM Prime Holdings Inc. (SM Prime) has set up shopping centers in Xiamen, Jinjiang, Chengdu, Suzhou, and Chongqing. The largest SM mall in China is under construction in Tianjin with a gross floor area of 540,000 square meters (sqm). Another mall, SM City Zibo, which spans 154, 900 sqm, is set to open this year. These malls have demonstrated the goal and impact of the SM Group’s strategy to build "new centers of urban life" and have improved local business facilities and quality of life.
For further information, please contact:
Mr. Alex Pomento
Vice President, Investor Relations
SM Prime Holdings, Inc.
Tel. no.: +63 (2) 862-7940