SM Hotels and Conventions Corp. (SMHCC) repurposes its Radisson Hotel Group (RHG) properties to bolster the hospitality industry
The preceding months have enabled us to unravel opportunities, enhance our creativity and discover our new sense of purpose. The recent inevitable circumstances led to a paradigm shift not only in the hospitality industry but largely in tourism as well. Always aiming to remain relevant, SMHCC spearheaded an initiative to repurpose its spaces to respond to the current situation.
SMHCC is thus proud to present its brainchild In Residence. Ms. Peggy E. Angeles, SMHCC’s Executive Vice President says, “Fully conceptualized by SMHCC, In Residence is a highly-customized innovation in long term hotel accommodation. It effectively fills-in the dynamic needs of guests looking for well-appointed spaces with the conveniences and perks associated with hotel living, vis-à-vis usual rentals that do not enjoy these unique benefits such as: worry-free housekeeping, complimentary parking, unlimited high speed internet access, and utilities.” Clearly, SMHCC’s sound business acumen enables its properties to weather the storm and have an enterprising vision. We remain forward-looking in our approach and our leaders’ guidance drives the company to build and operate for a purpose.
Properties encompassing In Residence span Luzon, Visayas, and Mindanao. They have been tactically developed within multi-purpose communities that enable easy access to retail outlets and malls, notable sites, essential facilities like hospitals, and major thoroughfares, further rounding out a fully integrated masterplan where these properties are situated.
Room rates for the In Residence offer start at Php1,100 per night, inclusive of tax and service charge and additional perks for a minimum stay of thirty (30) continuous nights at participating RHG hotels of SMHCC: Park Inn by Radisson North EDSA, Park Inn by Radisson Iloilo, Park Inn by Radisson Davao, and Radisson Blu Cebu.
The transformation of usual accommodations into sustained restful and comfortable living sanctuaries fully exhibit SMHCC’s ability to implement valuable operations models that spur additional sources of business. “As a cornerstone in the industry, our company continues to serve as a catalyst to nationwide growth and development through creative solutions that respond to the market’s evolving needs,” Ms. Angeles adds.
The Filipino brand of warmth and hospitality is an integral element within the bedrock of SMHCC’s vision and mission. SMHCC is driven by the passion to constantly reshape the way it operates and manages its properties, resulting from its robust presence, far-reaching influence, and an innovative culture of resilience.